"Before you spend another dollar on ads, ask yourself: what your missed call rate is?"
The Same Problem, Firm After Firm
Seven years ago, working with a law firm spending $30,000/month on ads, I found something that changed everything.
They weren't losing clients to competitors. They were losing them to their own broken processes.
The same six problems appeared at the next firm. And the next. After working with dozens of law firms coast to coast, the pattern became undeniable.
Some Clients:
Why We're Different
Fix Before Scaling
Most marketing advice tells you to spend more, strategize differently, etc. However, there's no point pouring more money into a leaky bucket. We plug the holes first. Everyone, even other vendors, will benefit from having better fundamentals.
Removing Band-Aids
Quick fixes don't stick. We build processes and accountability into your marketing operations so improvements compound over time; with or without us involved. We work as a partner with firms that desire a more complete marketing approach.
Legal-Specific, Not Generic
We understand attorneys, intake, ABA ethics, and the challenges attorneys have building a sustainable law firm. We help attorneys turn into business owners by enhancing firm CRMs, KPIs, SOPs, strategies, reporting, and much more.
What Happens When You Plug the Leaks
Across 7 years and dozens of firms, here's what fixing the fundamentals over 90-days delivered to those committed:
$170K
Average Annual Recovery
<5%
Avg Missed Call Rate
4x
Conversion Improvement
7x
CRM Efficientcies
The 6 Leaks That Drain Profits
90% of firms we start working with have some of these six leaks actively costing them money.
Phone & Intake
Every missed marketing call is a missed opportunity, often worth thousands. Poorly answered calls are just the start of a costly trend.
Lead Handling
A five-minute response window beats thirty minutes by 4x. How fast is your follow-up? More importantly, are you converting?
CRM Management
Most CRMs become digital junk drawers: leads entered wrong, automations broken, pipelines unmanaged, and more.
Attorney Time
Every hour spent on marketing decisions, vendor calls, and intake problems is an hour not billing. The hidden cost no one calculates.
Campaign Flows
If you can't trace a signed case back to the channel that generated it, you're guessing where to spend. Guessing gets expensive.
Vendor Performance
Relationships decay, results slip, accountability disappears. Without regular review, you're paying for last year's performance.
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Robert is an incredible business partner. He is not afraid to speak up when he thinks something can be done better and he wants his peers to do the same for him. He is high energy, and cares equally about the business and the employees.
Robert and his team have helped many attorneys in different practice areas organize and optimize their marketing operations amazingly well.
I had the pleasure of working with Robert for a short, but impactful, amount of time during his transition period at Modern Family Law. It quickly became apparent that Robert had been an absolute force at the firm, wearing many hats, and creating a fantastic brand along the way.
